Bio

Erik Holth begins his eighth year as the Sports Information Director and Public Relations Officer at CBC, after joining the school on May 17, 2017. He is the primary contact for all 16 CBC Mustang athletic teams.

2023-24 saw the social media channels thrive on every level, with Facebook crossing over 4,200 likes, Instagram crossing 2,000 followers and X passing 2,450 followers. Multiple players earned NAIA Daktronics Scholar-Athlete recognition and four players were named All-Americans by College Sports Communicators.

In 2020-21 Social Media reached new heights at CBC with Facebook, Instagram and Twitter consolidating under the @gocbcmustangs name. During that time, Facebook passed 3,400 likes, Twitter approached 2,000 followers and Instagram was nearly to 1,400 followers. Women's basketball player Holly Allen was named a CoSIDA Academic All-American and four other student-athletes earned CoSIDA Academic All-District Honors.

The 2019-20 academic year saw the Spring Season cut short by the COVID-19 pandemic while social media reached new heights as well. Two more student-athletes, Rachael Jones and Allison Seats, were both named to the CoSIDA Academic All-America Team, marking the second straight year for that honor while eight programs earned NAIA Scholar Team honors and 15 individual athletes were named a Daktronics Scholar-Athlete by the NAIA.

The 2018-19 academic year saw more student-athletes nominated for academic awards than any year prior and also saw two student-athletes selected as Google Cloud CoSIDA Academic All-Americans in the sports of Softball (Rachael Jones) and Baseball (Baker Wilson). Social media numbers also reached new record highs with the Facebook page reaching 2,200 likes, Twitter crossing 1,400 followers and Instagram reaching 750 followers. The use of live streaming was also expanded in 2018-19 as more events were shown than in previous years.

The 2017-18 academic year was a banner year for sports information as social media numbers and coverage of CBC athletics reached new highs. In his first year, Holth led the department to a 20-plus percent (242) increase in Twitter followers (a number that is now over 1,400), a 40-plus percent increase (41.34) in Facebook likes (1,161 to 1,641) and created an Instagram Page (all are @gocbcmustangs) that gained almost 480 followers in the first year, the second-highest percentage increase in the NAIA.

Holth came to CBC after spending the 2015-16 academic year as the Assistant Sports Information Director at Hendrix College also in Conway. While at Hendrix, his primary responsibilities were social media content, video and live streaming and video production and editing. He took Hendrix from a 120^th ranked social media program in NCAA Division III to 76^th by the end of his tenure.

Prior to his arrival at Hendrix, Holth spent 2014-15 at Kentucky Wesleyan College in Owensboro, Ky. While at KWC, he served as the primary contact for men’s and women’s soccer, volleyball and women’s basketball, while also serving as the road radio voice for the Panther women’s basketball team. Additionally, he was in charge of all social media accounts, an area that he helped develop into 15^th in NCAA Division II by the time of his departure.

His start in the sports information industry began at East Texas Baptist University, an NCAA Division III school in Marshall, Texas. While at ETBU, he began to learn everything that it takes to be a sports information director and assisted in all aspects of the school’s 14 sports at the time. He was also part of the staff that was selected for the 2013-14 American Southwest Conference Sports Information Department of the Year.

Holth graduated from Oral Roberts University in 2008 with a degree in Mass Media Communications. He is a member of CoSIDA and lives in Conway with his wife, Laura and their daughters, Corinna and Tressa.